Drive market analysis, strategy, plan execution to Market to key customer segments
Drive multi layered events and campaigns from concept through execution with excellent ROI and Delivery of Value and Brand Promise
Drive Lead Generation, meet prospect Clients, proactively sign up key clients by Identifying Key Decision makers and improve relations to upsell/grow business
Effective implementation of Media and PR by analysing campaign performance data to drive continuous improvement and hypothesis led testing
of new concepts.
Responsible for developing strategies and tactics to generate leads for Sales from different offline marketing channels such as Hospitals, NGOs, Medical Tourism, Service Clubs, Community and others.
Preferred Qualifications:
Any Graduate with specialisation in marketing, advertising and communications and creating brand awareness in the market through online and offline mode
Experience: 3+ years of relevant experience preferably in healthcare industry